Friday, May 11, 2012

Android is Google’s Weapon in the Ecosystem War Opinion

big three Android is Google's Weapon in the Ecosystem War Opinion

The battle to dominate the mobile market has never been about smartphones. Android, iOS, and Windows Phone are attempts to use the most personal computers ever made to lock users into one ecosystem. Google is using Android, an open ecosystem, to lock users into Google apps and services.

Google recognized the future of computing was moving towards mobile after the release of the iPhone. Before the iPhone no one envisioned mobile as being anything more than Windows laptops with rotating, resistive touchscreens and Blackberry-like phones. The iPhone and iPad revolutionized the way we interact with mobile devices, for better or worse. Ever since then Apple, Google, and Microsoft have been waging a war over ecosystems. Microsoft decidedly won the desktop battle, but Apple made a huge comeback in mobile with the iPhone and the iPad.

All three companies are using phones and tablets as the next battle in the war to win users over to ther ecosystem. Each company provides services and products to try to meet every need of their users. Below are some of the